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Latest Techniques to
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Monday, March 3, 2014
@ 6PM-8PM
Venue: LocalBizNetwork LLC
4040 Moorpark Ave, #103
San Jose, CA 95117
Cost: $35/person |
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Digital Marketing is a field that is constantly evolving. With each new social platform, mobile device or website redesign, a brand’s strategy for reaching new audiences while engaging current ones changes. This Internet Marketing class is for Small Business owners who needs to be educated on marketing their business using the latest techniques. This class will be taught by Ms. Indu Jayakumar who has been in the Digital Marketing field for 15 years. Ms. Jayakumar knows the small business sector extremely well and she is an expert in explaining internet concepts in simple easy to understand terms. 100s of small business owners have taken her class previously and have benefitted greatly from it.
More Information.
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I teach small business owners how to market on the internet every month. It is tough being a small business owner these days, especially if you are not keeping up with the technology that Google unceremoniously keeps throwing at you without notice. Every business owner has some competition except Google. Why? Are the engineers at Yahoo and Microsoft less competent than the Google engineers? It is bad enough that the small business owner wears many hats during the day and it seems quite unfair that they have to keep up with devious manipulating algorithms that may just make their website completely disappear from the searches. Is it the responsibility of billion dollar giants like Google to be educating the small business owners regarding these constant drastic changes in their algorithms? These algorithms are quietly released via a 'blog' on the Google website, that only the technologists read.
So, as a small business owner should you be connecting with strangers on LinkedIn in the hopes that these strangers may one day become your customers? Should you be secretly dancing when a stranger 'endorses' you for your skills set on LinkedIn? Isn’t it strange that your business magically starts appearing on the first page of Google when you interact more on Google Plus. What ? You did not even know that you were on Google Plus? Ahhh Yelp - every small business owner literally panics at the thought of Yelp. Receiving a bad review from a client from hell can mean bottles of antacids for the business owner that can of course be reduced by paying Yelp $300 per month for an 'ad'.
It is survival of the fittest. The business owner who is well educated in technology is going to be the winner. In the meantime, I will be living in this dream world of small business owners being wined and dined in the Google Yachts for funding their toys. We as small business owners need to help Yahoo and Bing be as successful as Google also. Join me in being socially responsible.
Educational Moment for Feb 2014.
1. Get yourself a Gmail ID and make sure your profile is updated on GooglePlus.
2. Archive factual articles written for your business on the website.
3. Remove people that you do not know on Twitter, Facebook, Google Plus and LinkedIn.
4. Make sure your business profile is listed on www.localbiznetwork.com
5. List all your business events in your industry on www.localbiznetwork.com for FREE.
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| 4040 Moorpark Ave, #103, San Jose, CA 95117 | 408-359-2452 | info@localbiznetwork.com
LocalBizNetwork, LLC is a registered California Corporation.
LocalBizNetwork, LLC is MBE certified - #BA11313. NAICS codes: 561320, 541613, 611420, 611430. | | | | |
